Finance Media Queries for 03/11/25

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This afternoon requests come from CBS, Bee Money Savvy and more!

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1) SUMMARY: Looking for home equity experts to weigh in on steps to take after a low home equity loan appraisal

NAME: Sharon Wu

EMAIL: sharewritesllc@gmail.com

MUCK RACK URL: https://muckrack.com/sharon-wu

MEDIA OUTLET: CBS News

MEDIA WEBSITE: https://www.cbsnews.com/moneywatch/

DEADLINE DATE: 2025-03-11

DEADLINE TIME: 05:00 pm

TIME ZONE: Pacific Standard Time

QUERY: I'm working with CBS News to write an informative article about steps to take after a low home equity loan appraisal.

I need US-based home equity experts (e.g. mortgage lender, home appraiser, real estate agent, etc.) to share unique insights.

Please don't message to pitch sources — if this is up, I'm still accepting pitches. I'm looking for helpful answers I can incorporate right away as we're on a tight deadline.

To be considered, please answer the following questions (all or the ones you can answer):

1. What are the steps to take after getting a low home equity loan appraisal? (if short on time, this is the question to focus on)

Here, it would be helpful to number out the steps, then follow each step with a brief explanation.

For example...

"Step 1: Review the appraisal report thoroughly [explain what people should know about this]

Step 2: Request a reconsideration of value [explain what people should know about this... e.g., what specific documentation should homeowners gather when requesting a reconsideration of value for a low appraisal?]

Step 3: Make strategic home improvements [explain what people should know about this... e.g., what quick, cost-effective home improvements tend to have the biggest impact on appraisal values?]

Step 4: Explore alternative financing options [explain what people should know about this... e.g., what alternative financing options would you recommend to homeowners who can't wait for a new appraisal or home improvements to increase value?]"

2. What are the most common mistakes homeowners make when trying to address a low appraisal situation?

Here, it would be helpful to bullet list common mistakes, followed by a brief explanation of each mistake/how to avoid it.

3. How should homeowners adjust their financial plans if they receive substantially less equity than they were counting on?

4. In your experience, what percentage of reconsideration requests result in significant appraisal adjustments?

5. How does the current market affect home equity lending standards, and what factors beyond the appraisal might impact approval?

Finally, please provide:

1) your role/title, a link to your LinkedIn profile, and company website

2) a good email to follow up if needed (MUST be the source's email)

IMPORTANT: We can't accept/use AI-written responses, or responses you've already submitted elsewhere (we WILL check so please don't waste anyone's time). Also, I'm not looking for surface-level information easily found online. These questions are meant more as a guide to get more nuanced, in-depth expertise from you :) Please share relevant common hypothetical scenarios or client experiences to back up answers.

Thanks!